-Posted by Mark
A few weeks ago I was a guest on Gravity Free Radio – it’s a weekly online radio show based here in Atlanta with a focus on marketing and business ideas, strategy, etc. We talk a lot about marketing around here – and our marketing is one of the biggest reasons we’ve been able to build our Intern Army (or the opportunity to learn bout it). Our photography/business marketing workshop is one of our most heavily attended workshops – and even Alumni Interns attend. Below is from their website:
It’s so nice talking to a business owner who really “gets it.” Mark Tioxon of LeahandMark.com runs a photography business with his wife Leah and they understand what’s important: a quality product, customer service and building meaningful relationships with clients and their team of interns.
Mark talked with Jim Hodgson and I this week and gave us the secrets to his success in a highly competitive field that’s only become more crowded with the influx of hobbyist photographers armed with high-end consumer equipment.
They have also implemented one of the most inventive internship programs I’ve seen in a small business which is probably worth a show on its own. Listen to our interview with Mark below and we’ll be back next week!“
The interview is about 20 minutes long – and I think it’s worth your time. Give it a listen. Just click on the Play Button.
To say we’re going to be busy these next few weeks is an understatement. We have a lot of photoshoots, a few weddings (including one out in Ojai, California) – and next week we’re taking applications for Season Five of our Internship.
Also. We have a really big wedding promotion coming out next Tuesday (April 19th) – with a number of prizes that total approximately $3,000 – and if everything works out, it’ll involve a network of around fifteen (15!) blogs around the country, ranging from some that get a few thousand readers a day to the high tens of thousands. We didn’t originally set out to create such a large promotion but there were a few things that happened beyond our control – and last week we decided to see if we really mean everything we say. Taking risks. Being more creative than the next photographer. Really creative.
But not only that – working harder.
And not only that – working smarter. Because I feel like I haven’t been doing much of that lately. And last week I was tired. This week? And the next one after that? We’re going all out.
Because You. Are. Awesome.
See you tomorrow.
Atlanta. Wedding. Photographers. Marketing. Radio. Interview. LeahAndMark.com